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ARSENAL'S HECTOR BELLERIN IS PLANTING 58,617 TREES IN THE AMAZON

Diana Chaplin | August 13, 2020 | 3 min read

How a Love of Sports and the Environment Is Making a Positive Impact

We have an exciting update to share from our partnership with Arsenal Football Club’s Hector Bellerin! Thanks to Hector’s tremendous support and dedication to the environment via a fundraiser that was popular with fans, a significant contribution has been made for the Amazon Rainforest. The trees will be planted in a critically important ecosystem, with many local people who help conservation and restoration in the area.

Back in June Hector pledged to fund the planting of 3,000 trees for every Arsenal win through the end of the season. We anxiously watched the games hoping that Arsenal would pull through on top each time, and they had a great season. Congratulations to Arsenal FC on 7 wins through June and July, plus one tie for which Hector decided to plant the trees anyway even though the team didn't technically win.

The great thing about this initiative is that while it was Hector Bellerin personally who initiated the campaign with us, the total contribution depended on teamwork from the start. Not unlike the many collective actions when it comes to reaching our goals for sustainability.

Hector Bellerin

Fan art by Marcello Martinelli

We’d also like to extend our thanks to the many Arsenal FC fans that enthusiastically supported Hector’s campaign and further contributed to his goal, helping to make the biggest possible impact for the environment. In an unexpected (but welcomed!) turn of events, Arsenal FC rival, Paddy Power, even joined the campaign by promising to plant 6,000 trees every time Arsenal didn’t win. We loved seeing the good-hearted competition, and in this case, it really worked out in favor of nature!

So, we’ve crunched the numbers and the results are in! Hector’s campaign will plant 58,617 trees.

“I try everything I can every day to make sure I live my best life for the planet and in the process, given the platform I have, I try to make others conscious of this as well” said Hector Bellerin.

Reforestation will begin this fall, and in the meantime the nursery is looking pretty good!

Arsenal tree nursery
Tree Nursery Workers
Aerial view of nursery
The Araguaia Biodiversity Corridor

The Araguaia Biodiversity Corridor

Hector’s contribution is supporting a much larger reforestation project that we have in the works with the Black Jaguar Foundation in Brazil, and other partners, to plant trees in Central Brazil’s Araguaia Biodiversity Corridor. The objective is to create natural resilience in this important ecosystem and restore over 1 million hectares by planting over 1.7 billion trees.

This biodiversity corridor will connect two of the world’s most vital ecosystems: the Amazon Rainforest and the Cerrado Savanna, making it the longest nature corridor on Earth and one of South America’s largest reforestation projects.

The scope is truly astonishing, with a total length of 2,600 kilometers and a width of up to 40 kilometers alongside the riverbanks of the entire Araguaia river.

A major goal of the Amazon reforestation project is to restore native vegetation within a matrix of different land uses. Improving biodiversity will in return provide us with oxygen, clean water, air filtration, pollinated plants, and regulated wildlife populations, all the things that humans rely on to survive and that maintain the balance of nature.

This project will also help to create over 37,000 jobs. Individuals from local communities will be hired to manage tree nurseries, build structures, prepare areas for reforestation, plant seedlings, and perform maintenance.

As you may know, the Amazon Rainforest has been greatly affected by wildfires over the past few years. Restoring these ecosystems with native, fire-resistant vegetation helps to mitigate the risk of widespread forest fire while also helping biodiversity habitats thrive.

We are honored to take part in restoring the beloved Amazon Rainforest, which is no small feat, and requires massive restoration efforts to rebuild. We’re also extremely grateful to have an influential and dedicated advocate like Hector Bellerin helping to raise awareness of the climate crisis and supporting critical ecosystems in Brazil.

We’re looking forward to getting the trees from Hector’s campaign in the ground and will keep you all in the loop on the outstanding progress to be made. In the meantime you can also contribute to this reforestation project and plant a tree in the Amazon today!

forest

Image credit: Arsenal FC

Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most
Plant Trees Where They're Needed Most

Plant Trees Where They're Needed Most

As the need for reforestation is global and ever-changing, we feature where trees are most needed now. Today, we're raising funds to jumpstart forest fire recovery in British Columbia. Learn more

With your help, we will:

  • Restore landscapes damaged by a historic season of wildfires
  • Create habitat for iconic biodiversity like the moose and grizzly bear
  • Support old-growth management areas to maintain complex ecosystems
  • This reforestation initiative is helping to restore the landscape in British Columbia after the Hanceville fire burned over 590,000 acres in 2017 and natural regeneration has not occurred. The fire has impacted the forest, soils, riparian ecosystems, wildlife, and water quality. Local indigenous communities have seen their ability to hunt and gather food drastically altered. But your support will go a long way! The goal of planting trees here is to not only re-establish a healthy forest, but also to plant species that will be resilient in the face of climate change. Thank you so much for your support of healthy forests! 🌲
  • Planting trees will catalyze the process of returning the area to a forested state. Newly planted trees will begin the process of sequestering atmospheric carbon, and over time improve the hydrological benefits of the forest. The ecosystems that have been greatly simplified by extreme fire conditions will once again become complex ecosystems, This project will also create habitat for many local wildlife species including mule deer, moose, black and grizzly bear, wolves, sandhill cranes, various raptors, songbirds, and small mammals.
  • A personalized tree certificate (see gallery) to say thanks for your donation. We'll also send you updates about this project, so you can track the impact your trees are having on the community and environment.
  • B.C.'s rich forest diversity includes more than 40 different species of native trees, with some of Canada’s most interesting and valuable tree species. In this project, we made efforts to maximize species diversity, including the following species: Douglas-fir, lodgepole pine, hybrid spruce, ponderosa pine, trembling aspen.

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